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HMD - Praxis der Wirtschaftsinformatik, Band 204

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Band 204, Dezember 1998

Customer Interaction Systems

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Stefan Meinhardt:
Editorial. HMD Prax. Wirtsch. 204: 1-2 (1998)
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Cartoon. 6
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Heinz Brill:
Mit neuen Systemen in Vertrieb und Marketing die Konkurrenz abhängen. 7-25
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Günter-Ulrich Tolkiehn:
Vom Call Center zum Customer Interaction System. 26-34
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Michael Wagner:
Geschäftsprozeßgestaltung durch Kommunikation und Information. 35-44
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Bruno Achermann:
Aufbau eines Outbound Telesales Centers in 12 Wochen. 45-55
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Claus von Kutzschenbach:
CAS-Einführung als Chance für strategische Entscheidungen. 56-62
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Gerhard Menner, Henning Fromme:
Einführung des Außendienststeuerungssystems VADIMS bei Villeroy & Boch. 63-69
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Dieter van Acken:
Unified Messaging - Zentrales Informationsmanagement. 70-75
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Ulrich W. Eisenecker:
Generative Programmierung - Ein neues Paradigma der Softwaretechnik. 76-83

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