BibTeX record journals/tele/PhuaK18

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@article{DBLP:journals/tele/PhuaK18,
  author       = {Joe Phua and
                  Jihoon (Jay) Kim},
  title        = {Starring in your own Snapchat advertisement: Influence of self-brand
                  congruity, self-referencing and perceived humor on brand attitude
                  and purchase intention of advertised brands},
  journal      = {Telematics Informatics},
  volume       = {35},
  number       = {5},
  pages        = {1524--1533},
  year         = {2018},
  url          = {https://doi.org/10.1016/j.tele.2018.03.020},
  doi          = {10.1016/J.TELE.2018.03.020},
  timestamp    = {Mon, 24 Feb 2020 11:39:01 +0100},
  biburl       = {https://dblp.org/rec/journals/tele/PhuaK18.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}
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