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3rd PPT@PERSUASIVE 2018: Waterloo, ON, Canada
- Rita Orji, Maurits Kaptein, Jaap Ham, Kiemute Oyibo, Joshua C. Nwokeji:

Proceedings of the Third International Workshop on Personalization in Persuasive Technology co-located with the 13th International Conference on Persuasive Technology, PPT@PERSUASIVE 2018, Waterloo, Canada, April 16, 2018. CEUR Workshop Proceedings 2089, CEUR-WS.org 2018
Personalization Theories, Tools and Methods
- Rachel Ralph, Andy Wynden, Matt Richardson, Merrick Paquin-Mannington, Julian Levy, Eric Dahl, Aldyn Chwelos, Tania Lado Insua, Derek Jacoby, Yvonne Coady, Larry Bafia, Emily Burt, JongJik Kim, William Parkinson:

Personalizing Virtual Experiences: Metrics for Persuasive Prototypes. 1-7 - Kiemute Oyibo, Ifeoma Adaji, Rita Orji, Julita Vassileva:

The Susceptibility of Africans to Persuasive Strategies: A Case Study of Nigeria. 8-21 - Aisha Muhammad Abdullahi, Kiemute Oyibo, Rita Orji:

The Influence of Cognitive Ability on the Susceptibility to Persuasive Strategies. 22-33 - Ifeoma Adaji, Kiemute Oyibo, Julita Vassileva:

Understanding Low Review Ratings in Online Communities: A Personality Based Approach. 34-42
Personalized Applications: eHealth, eCommerce, eLearning, Mobility and Social Network
- Md Sanaul Haque, Minna Isomursu, Maarit Kangas, Timo Jämsä:

Measuring the Influence of a Persuasive Application to Promote Physical Activity. 43-57 - Ifeoma Adaji, Kiemute Oyibo, Julita Vassileva:

Shopper Types and The Influence of Persuasive Strategies in E-Commerce. 58-67 - Makuochi Nkwo, Rita Orji, Joshua C. Nwokeji, Chinenye Ndulue:

E-Commerce Personalization in Africa: A Comparative Analysis of Jumia and Konga. 68-76 - Fidelia A. Orji, Julita Vassileva, Jim E. Greer:

Personalized Persuasion for Promoting Students' Engagement and Learning. 77-87 - Evangelia Anagnostopoulou, Efthimios Bothos, Babis Magoutas, Gregoris Mentzas, Agnis Stibe:

How to not be Annoying: Adjusting Persuasive Interventions Intensity when Nudging for Sustainable Travel Choices. 88-92 - Ali Arya, Michael Hine, Amirsam Khataei:

User Trust Graph: A Model to Measure Trustworthiness. 93-101
Personalized Games and Gamification
- Gustavo Fortes Tondello, Lennart E. Nacke:

Towards Customizing Gameful Systems by Gameful Design Elements. 102-110 - Chinenye Ndulue, Rita Orji:

STD PONG: A Personalized Persuasive Game for Risky Sexual Behaviour Change in Africa. 111-117

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