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Electronic Commerce Research and Applications, Volume 32

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Volume 32, November 2018

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Chin-Feng Lin, Chen-Su Fu:
Evaluating online advertising effect: An approach integrating means-end conceptualization and similarity analysis. 1-12
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Wei Ou, Van-Nam Huynh, Songsak Sriboonchitta:
Training attractive attribute classifiers based on opinion features extracted from review data. 13-22
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Xin Ye, Lu-an Dong, Da Ma:
Loan evaluation in P2P lending based on Random Forest optimized by genetic algorithm with profit score. 23-36
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Yubao Cui, Xuehe Zhang, Xiaobao Peng, Jianxun Chu:
How to use apology and compensation to repair competence-versus integrity-based trust violations in e-commerce. 37-48
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Nicola Dimitri:
Combinatorial advertising internet auctions. 49-56
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Kapil Kaushik, Nikunj Kumar Jain, Alok Kumar Singh:
Antecedents and outcomes of information privacy concerns: Role of subjective norm and social presence. 57-68

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