default search action

combined dblp search
author search
venue search
publication search

ask others

Yiyuan Wang 0003

> Home > Persons

Person information

affiliation: Taylor's University, School of Media and Communication, Malaysia

Other persons with the same name

see FAQ

Refine list

refinements active!

zoomed in on ?? of ?? records

view refined list in

export refined list as

showing all ?? records

2020 – today

see FAQ

What is the meaning of the colors in the publication lists?

2024
[c2]
- view
  authority control:
- export record
  dblp key:
  - conf/iccbd/WangHN24
- ask others
- share record
  persistent URL:
  - https://dblp.org/rec/conf/iccbd/WangHN24
Yiyuan Wang, Hamisah Hasan, Nur Haniz Mohd Nor:
Trust as a Mediator in Live Streaming Marketing: An Investigation of its Influence on Purchase Intention in the Context of Influencer Marketing Factors. ICCBD 2024: 312-317
[c1]
- view
  authority control:
- export record
  dblp key:
  - conf/iccbd/WangHN24a
- ask others
- share record
  persistent URL:
  - https://dblp.org/rec/conf/iccbd/WangHN24a
Yiyuan Wang, Hamisah Hasan, Nur Haniz Mohd Nor:
An Investigation of Influencer Marketing Factors and Moderating Effect of Gender on Purchase Intention in the Context of Live Streaming Marketing. ICCBD 2024: 323-327

Coauthor Index

see FAQ

manage site settings

To protect your privacy, all features that rely on external API calls from your browser are turned off by default. You need to opt-in for them to become active. All settings here will be stored as cookies with your web browser. For more information see our F.A.Q.