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Esperanza Torres Cuadrado

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2019
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Jesús Silva, Lissette Hernández-Fernández, Esperanza Torres Cuadrado, Nohora Mercado-Caruso, Carlos Rengifo Espinosa, Felipe Acosta Ortega, Hugo Hernández Palma, Genett Jiménez-Delgado:
Factors Affecting the Big Data Adoption as a Marketing Tool in SMEs. DMBD 2019: 34-43

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