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2020 – today
- 2024
[j6]Muddasar Ghani Khwaja, Athar Hameed, Umer Zaman:
Determining involvement HRM practices and benevolent HRM attributions' role in improving employees' engagement and reducing stress in sales-centric organisations. Int. J. Knowl. Learn. 17(1): 1-15 (2024)- 2023
- [j5]Athar Hameed, Muddasar Ghani Khwaja
, Umer Zaman:
Configuring optimal contextual performance and task performance in offshore business processing organizations. Bus. Process. Manag. J. 29(1): 285-307 (2023) - 2021
- [j4]Syed Hassan Raza, Umer Zaman, Moneeba Iftikhar:
Examining the Effects of Media-Generated Stereotypes on Receivers' Trust and Attitude in Pakistan. Moderating Influence of Ethnicity and Gender. Inf. 12(1): 35 (2021) - [j3]Syed Hassan Raza, Umer Zaman:
Effect of Cultural Distinctiveness and Perception of Digital Advertising Appeals on Online Purchase Intention of Clothing Brands: Moderation of Gender Egalitarianism. Inf. 12(2): 72 (2021) - 2020
- [j2]Muddasar Ghani Khwaja, Saqib Mahmood, Umer Zaman:
Examining the Effects of eWOM, Trust Inclination, and Information Adoption on Purchase Intentions in an Accelerated Digital Marketing Context. Inf. 11(10): 478 (2020) - [j1]Sidra Tabassum, Muddasar Ghani Khwaja, Umer Zaman:
Can Narrative Advertisement and eWOM Influence Generation Z Purchase Intentions? Inf. 11(12): 545 (2020)
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