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Wu Jianlin

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2010 – 2019

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2010
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Wu Jianlin, Dai Qi:
Moderating Effect of Personal Innovativeness in the Model for E-store Loyalty. ICEE 2010: 2065-2068
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Dai Qi, Liang Liang, Wu Jianlin, Cao Zhongpeng:
The Impact of Message Sidedness on Online Ads Effectivenss: The Moderating Role of Involvement. ICEE 2010: 3164-3167

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