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Maria Ryzhikh

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2024
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Ana Isabel Canhoto, Brendan James Keegan, Maria Ryzhikh:
Snakes and Ladders: Unpacking the Personalisation-Privacy Paradox in the Context of AI-Enabled Personalisation in the Physical Retail Environment. Inf. Syst. Frontiers 26(3): 1005-1024 (2024)

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