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Rickson Livio de Souza Gaspar

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2025
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Victória Emanuela Alves Oliveira, Amanda Cristina da Costa Guimarães, Arthur Rodrigues Soares de Quadros, Reynold Navarro Mazo, Rickson Livio de Souza Gaspar, Alessandro Garcia Vieira, Wladmir Cardoso Brandão:
Predicting B2B Customer Churn and Measuring the Impact of Machine Learning-Based Retention Strategies. ICEIS (1) 2025: 572-581

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