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Hsin-Ru Rebecca Yen

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2025
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Pei-Fang Hsu, Hsin-Ru Rebecca Yen, Paul Jen-Hwa Hu, Tuan Kellan Nguyen:
Converting free users to paying customers in freemium services: a SaaS success model. Inf. Syst. E Bus. Manag. 23(2): 355-390 (2025)

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