BibTeX record journals/ijeb/GauzenteRG08

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@article{DBLP:journals/ijeb/GauzenteRG08,
  author       = {Claire Gauzente and
                  Ashok Ranchhod and
                  Calin Gurau},
  title        = {SMS-marketing: a study of consumer saturation using an extended {TAM}
                  approach},
  journal      = {Int. J. Electron. Bus.},
  volume       = {6},
  number       = {3},
  pages        = {282--297},
  year         = {2008},
  url          = {https://doi.org/10.1504/IJEB.2008.019108},
  doi          = {10.1504/IJEB.2008.019108},
  timestamp    = {Thu, 16 Jul 2020 16:41:30 +0200},
  biburl       = {https://dblp.org/rec/journals/ijeb/GauzenteRG08.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}
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