BibTeX record journals/ijinfoman/PacauskasRWM18

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@article{DBLP:journals/ijinfoman/PacauskasRWM18,
  author       = {Darius Pacauskas and
                  Risto Rajala and
                  Mika Westerlund and
                  Matti M{\"{a}}ntym{\"{a}}ki},
  title        = {Harnessing user innovation for social media marketing: Case study
                  of a crowdsourced hamburger},
  journal      = {Int. J. Inf. Manag.},
  volume       = {43},
  pages        = {319--327},
  year         = {2018},
  url          = {https://doi.org/10.1016/j.ijinfomgt.2018.08.012},
  doi          = {10.1016/J.IJINFOMGT.2018.08.012},
  timestamp    = {Sat, 09 Apr 2022 12:28:23 +0200},
  biburl       = {https://dblp.org/rec/journals/ijinfoman/PacauskasRWM18.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}
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