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BibTeX record journals/tele/KimS17
@article{DBLP:journals/tele/KimS17, author = {Taeyang Kim and Dong{-}Hee Shin}, title = {The survival strategy of branded content in the over-the-top {(OTT)} environment: Eye-tracking and Q-methodology approach in digital product placement}, journal = {Telematics Informatics}, volume = {34}, number = {7}, pages = {1081--1092}, year = {2017}, url = {https://doi.org/10.1016/j.tele.2017.04.016}, doi = {10.1016/J.TELE.2017.04.016}, timestamp = {Mon, 24 Feb 2020 11:39:10 +0100}, biburl = {https://dblp.org/rec/journals/tele/KimS17.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
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