"Consumer micro-behavior and TV viewership patterns: data analytics for the ..."

Ray M. Chang, Robert J. Kauffman, Insoo Son (2012)

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DOI: 10.1145/2346536.2346588

access: closed

type: Conference or Workshop Paper

metadata version: 2018-11-06

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Ray M. Chang, Robert J. Kauffman, Insoo Son:
Consumer micro-behavior and TV viewership patterns: data analytics for the two-way set-top box. ICEC 2012: 272-273

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