"Explaining Alternative Behaviors of Online Consumers: An Integration of ..."

Achita Muthitacharoen, Prashant Palvia (2003)

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type: Conference or Workshop Paper

metadata version: 2012-01-09

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Achita Muthitacharoen, Prashant Palvia:
Explaining Alternative Behaviors of Online Consumers: An Integration of the Technology Acceptance Model to Preferential Decision. AMCIS 2003: 65

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