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"How It Happens: A Conceptual Explanation of Choice Overload in Online ..."
Yun Wan, Satya Menon, Arkalgud Ramaprasad (2003)
- Yun Wan, Satya Menon, Arkalgud Ramaprasad:

How It Happens: A Conceptual Explanation of Choice Overload in Online Decision-Making by Individuals. AMCIS 2003: 309

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