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"When marketing meets usability: the consumer behavior in heuristic ..."

Maria Julia Benini, Leandro L. Batista, Marcelo Knörich Zuffo (2005)

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DOI: 10.1145/1111360.1111393

access: closed

type: Conference or Workshop Paper

metadata version: 2018-11-06

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Maria Julia Benini, Leandro L. Batista, Marcelo Knörich Zuffo:
When marketing meets usability: the consumer behavior in heuristic evaluation for web. CLIHC 2005: 307-312

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