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"Virtual Influencers' Lifecycle: An Exploratory Study Utilizing a ..."

Joosun Yum et al. (2024)

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DOI: 10.1007/978-3-031-61315-9_7

access: closed

type: Conference or Workshop Paper

metadata version: 2024-06-18

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  - conf/hci/YumSJW24
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Joosun Yum, Youjin Sung, Yurhee Jin, Kwang-Yun Wohn:
Virtual Influencers' Lifecycle: An Exploratory Study Utilizing a 4-Stage Framework of Planning, Production, Debut, and Retirement. HCI (37) 2024: 91-107

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