"Personalizing to Product Category Knowledge: Exploring the Mediating ..."

Arnold Kamis, Michael J. Davern (2004)

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DOI: 10.1109/HICSS.2004.1265476

access: closed

type: Conference or Workshop Paper

metadata version: 2024-02-05

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Arnold Kamis, Michael J. Davern:
Personalizing to Product Category Knowledge: Exploring the Mediating Effect of Shopping Tools on Decision Confidence. HICSS 2004

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