"Consumers' Interest in Personalized Recommendations: The Role of ..."

Nicolas Knotzer, Maria Madlberger (2007)

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DOI: 10.1109/HICSS.2007.146

access: closed

type: Conference or Workshop Paper

metadata version: 2023-03-24

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Nicolas Knotzer, Maria Madlberger:
Consumers' Interest in Personalized Recommendations: The Role of Product-Involvement and Opinion Seeking. HICSS 2007: 168

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