"Subtle persuasion: the unobtrusive effect of website-banner congruence on ..."

Peter de Vries, Thomas J. L. Van Rompay (2009)

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DOI: 10.1145/1541948.1541971

access: closed

type: Conference or Workshop Paper

metadata version: 2018-11-06

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  - conf/persuasive/VriesR09
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Peter de Vries, Thomas J. L. Van Rompay:
Subtle persuasion: the unobtrusive effect of website-banner congruence on trust. PERSUASIVE 2009: 16

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