"Chatbots in Marketing: An In-Deep Case Study Capturing Future Perspectives ..."

Lea Reis, Christian Maier, Tim Weitzel (2022)

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DOI: 10.1145/3510606.3550204

access: closed

type: Conference or Workshop Paper

metadata version: 2023-01-20

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Lea Reis, Christian Maier, Tim Weitzel:
Chatbots in Marketing: An In-Deep Case Study Capturing Future Perspectives of AI in Advertising. SIGMIS-CPR 2022: 1:1-1:8

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