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"Research on Influence Mechanism of e-WOM on Purchase of Followers in ..."

Meili Lu, Yujia Gao, Qin Wan (2020)

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DOI: 10.1007/978-3-030-72795-6_40

access: closed

type: Conference or Workshop Paper

metadata version: 2022-08-23

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Meili Lu, Yujia Gao, Qin Wan:
Research on Influence Mechanism of e-WOM on Purchase of Followers in Virtual Community. SimuTools (2) 2020: 489-504

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