"Applying a Topical Relevance Typology to Analyze Online Product ..."

Xiaoli Huang, Kang Xie, JingHua Xiao (2012)

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type: Conference or Workshop Paper

metadata version: 2014-07-07

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Xiaoli Huang, Kang Xie, JingHua Xiao:
Applying a Topical Relevance Typology to Analyze Online Product Information Types and Their Effects on Internet Consumer Decision. WHICEB 2012: 52

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