"Research on the Influencing Factors of Enterprise Wechat Official Accounts ..."

Jiangping Wan, Ke Cheng (2019)

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type: Conference or Workshop Paper

metadata version: 2023-06-15

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Jiangping Wan, Ke Cheng:
Research on the Influencing Factors of Enterprise Wechat Official Accounts Marketing Effectiveness. WHICEB 2019: 38

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