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"Using the Delay in a Treatment Effect to Improve Sensitivity and Preserve ..."
Alexey Drutsa, Gleb Gusev, Pavel Serdyukov (2017)
- Alexey Drutsa, Gleb Gusev, Pavel Serdyukov:
Using the Delay in a Treatment Effect to Improve Sensitivity and Preserve Directionality of Engagement Metrics in A/B Experiments. WWW 2017: 1301-1310
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