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"Challenges, Best Practices and Pitfalls in Evaluating Results of Online ..."
Somit Gupta et al. (2020)
- Somit Gupta, Xiaolin Shi, Pavel A. Dmitriev, Xin Fu:

Challenges, Best Practices and Pitfalls in Evaluating Results of Online Controlled Experiments. WWW (Companion Volume) 2020: 317-319

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