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"Customer-based brand equity of smartphone in the emerging market."
Yin-Tsuo Huang, Kuang-Hsun Shih (2017)
- Yin-Tsuo Huang, Kuang-Hsun Shih:
Customer-based brand equity of smartphone in the emerging market. Int. J. Mob. Commun. 15(5): 467-490 (2017)
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