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"Managing Demand and Sales Dynamics in New Product Diffusion Under Supply ..."
Teck-Hua Ho, Sergei V. Savin, Christian Terwiesch (2002)
- Teck-Hua Ho, Sergei V. Savin, Christian Terwiesch:
Managing Demand and Sales Dynamics in New Product Diffusion Under Supply Constraint. Manag. Sci. 48(2): 187-206 (2002)
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