"Understanding consumers' mobile channel continuance: an empirical ..."

Shuiqing Yang et al. (2015)

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DOI: 10.1080/0144929X.2014.988176

access: closed

type: Journal Article

metadata version: 2024-07-15

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Shuiqing Yang, Yaobin Lu, Yuangao Chen, Sumeet Gupta:
Understanding consumers' mobile channel continuance: an empirical investigation of two fitness mechanisms. Behav. Inf. Technol. 34(12): 1135-1146 (2015)

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