"Navigating the human-digital nexus: understanding consumer intentions with ..."

Dingjing Zhong et al. (2025)

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DOI: 10.1080/0144929X.2025.2469655

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type: Journal Article

metadata version: 2025-10-27

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Dingjing Zhong, Feng Wu, Zhuo Huang, Yuting Chen:
Navigating the human-digital nexus: understanding consumer intentions with AI anchors in live commerce. Behav. Inf. Technol. 44(16): 4096-4111 (2025)

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