"Cognizant computing + transformative marketing: an intelligent solution ..."

Valerie Onyia, Emmanuel C. Ogu (2021)

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DOI: 10.1108/BPMJ-10-2021-595

access: closed

type: Journal Article

metadata version: 2023-09-30

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Valerie Onyia, Emmanuel C. Ogu:
Cognizant computing + transformative marketing: an intelligent solution for sustainable business development. Bus. Process. Manag. J. 27(6): 1926-1934 (2021)

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