"Effects of Ad Placement and Type on Consumer Responses to Podcast Ads."

Eric A. Ritter, Chang-Hoan Cho (2009)

> Home

Details and statistics

DOI: 10.1089/CPB.2009.0074

access: closed

type: Journal Article

metadata version: 2020-05-30

- view
  - electronic edition via DOI
  - unpaywalled version
  authority control:
- export record
  dblp key:
  - journals/cbsn/RitterC09
- ask others
- share record
  persistent URL:
  - https://dblp.org/rec/journals/cbsn/RitterC09
Eric A. Ritter, Chang-Hoan Cho:
Effects of Ad Placement and Type on Consumer Responses to Podcast Ads. Cyberpsychology Behav. Soc. Netw. 12(5): 533-537 (2009)

manage site settings

To protect your privacy, all features that rely on external API calls from your browser are turned off by default. You need to opt-in for them to become active. All settings here will be stored as cookies with your web browser. For more information see our F.A.Q.