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"Aggregate effects of advertising decisions: a complex systems look at ..."

Yanwu Yang et al. (2022)

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DOI: 10.48550/ARXIV.2203.02200

access: open

type: Informal or Other Publication

metadata version: 2023-05-16

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  - journals/corr/abs-2203-02200
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  - https://dblp.org/rec/journals/corr/abs-2203-02200
Yanwu Yang, Xin Li, Bernard J. Jansen, Daniel Zeng:
Aggregate effects of advertising decisions: a complex systems look at search engine advertising via an experimental study. CoRR abs/2203.02200 (2022)

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