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"Predicting the intent of sponsored search users: An exploratory user ..."
Il Im et al. (2019)
- Il Im
, Brian Kimball Dunn, Dong Il Lee, Dennis F. Galletta
, Seok-Oh Jeong:
Predicting the intent of sponsored search users: An exploratory user session-level analysis. Decis. Support Syst. 121: 25-36 (2019)
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