"Loyalty programs and dynamic consumer preference in online markets."

Sanghee Lim, Byungtae Lee (2015)

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DOI: 10.1016/J.DSS.2015.05.008

access: closed

type: Journal Article

metadata version: 2020-02-20

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Sanghee Lim, Byungtae Lee:
Loyalty programs and dynamic consumer preference in online markets. Decis. Support Syst. 78: 104-112 (2015)

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