"Re-engineering the customer relationship: leveraging knowledge assets at IBM."

Anne P. Massey, Mitzi M. Montoya-Weiss, Kent Holcom (2001)

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DOI: 10.1016/S0167-9236(01)00108-7

access: closed

type: Journal Article

metadata version: 2020-02-20

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Anne P. Massey, Mitzi M. Montoya-Weiss, Kent Holcom:
Re-engineering the customer relationship: leveraging knowledge assets at IBM. Decis. Support Syst. 32(2): 155-170 (2001)

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