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"Measuring consumers' willingness to pay with utility-based recommendation ..."

Michael Scholz et al. (2015)

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DOI: 10.1016/J.DSS.2015.02.006

access: closed

type: Journal Article

metadata version: 2020-02-20

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Michael Scholz, Verena Dorner, Markus Franz, Oliver Hinz:
Measuring consumers' willingness to pay with utility-based recommendation systems. Decis. Support Syst. 72: 60-71 (2015)

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