"IT alignment strategies for customer relationship management."

Arun Sen, Atish P. Sinha (2011)

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DOI: 10.1016/J.DSS.2010.12.014

access: closed

type: Journal Article

metadata version: 2020-02-20

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Arun Sen, Atish P. Sinha:
IT alignment strategies for customer relationship management. Decis. Support Syst. 51(3): 609-619 (2011)

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