"Exploring the effect of e-WOM participation on e-Loyalty in e-commerce."

Chul Woo Yoo, G. Lawrence Sanders, Junghoon Moon (2013)

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DOI: 10.1016/J.DSS.2013.02.001

access: closed

type: Journal Article

metadata version: 2020-02-20

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Chul Woo Yoo, G. Lawrence Sanders, Junghoon Moon:
Exploring the effect of e-WOM participation on e-Loyalty in e-commerce. Decis. Support Syst. 55(3): 669-678 (2013)

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