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"Promoting sales of online games through customer engagement."

Christy M. K. Cheung et al. (2015)

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DOI: 10.1016/J.ELERAP.2015.03.001

access: closed

type: Journal Article

metadata version: 2023-12-08

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  - https://dblp.org/rec/journals/ecra/CheungSLC15
Christy M. K. Cheung, Xiao-Liang Shen, Zach W. Y. Lee, Tommy K. H. Chan:
Promoting sales of online games through customer engagement. Electron. Commer. Res. Appl. 14(4): 241-250 (2015)

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