"Physical stores versus physical showrooms: Channel structures of online ..."

Hongzhen Lai et al. (2024)

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DOI: 10.1016/J.ELERAP.2024.101458

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type: Journal Article

metadata version: 2025-01-12

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Hongzhen Lai, Yanju Zhou, Xiaohong Chen, Guiping Li:
Physical stores versus physical showrooms: Channel structures of online retailers. Electron. Commer. Res. Appl. 68: 101458 (2024)

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