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"Examining the impact of rich media on consumer willingness to pay in ..."
Ting Li, Zornitsa Meshkova (2013)
- Ting Li, Zornitsa Meshkova:
Examining the impact of rich media on consumer willingness to pay in online stores. Electron. Commer. Res. Appl. 12(6): 449-461 (2013)
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