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"Preattentive processing of banner advertisements: The role of modality, ..."

Gangseog Ryu et al. (2007)

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DOI: 10.1016/J.ELERAP.2005.11.001

access: closed

type: Journal Article

metadata version: 2020-02-22

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  - https://dblp.org/rec/journals/ecra/RyuLTH07
Gangseog Ryu, Elison Ai Ching Lim, Lynn Thor Ling Tan, Young Jee Han:
Preattentive processing of banner advertisements: The role of modality, location, and interference. Electron. Commer. Res. Appl. 6(1): 6-18 (2007)

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