"A 2020 perspective on "How live streaming influences purchase intentions ..."

Yuan Sun et al. (2020)

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DOI: 10.1016/J.ELERAP.2020.100958

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type: Journal Article

metadata version: 2024-09-19

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Yuan Sun, Xiang Shao, Xiaotong Li, Yue Guo, Kun Nie:
A 2020 perspective on "How live streaming influences purchase intentions in social commerce: An IT affordance perspective". Electron. Commer. Res. Appl. 40: 100958 (2020)

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