"The upside of data privacy - delighting customers by implementing data ..."

Henner Gimpel et al. (2018)

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DOI: 10.1007/S12525-018-0296-3

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type: Journal Article

metadata version: 2022-01-03

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Henner Gimpel, Dominikus Kleindienst, Niclas Nüske, Daniel Rau, Fabian Schmied:
The upside of data privacy - delighting customers by implementing data privacy measures. Electron. Mark. 28(4): 437-452 (2018)

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