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"Do virtual goods entice more online donations? Perspectives of mental ..."

Chundong Zheng et al. (2023)

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DOI: 10.1016/J.IM.2023.103754

access: closed

type: Journal Article

metadata version: 2023-04-29

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Chundong Zheng, Yanan Cao, Yi Wu, Jie Yu:
Do virtual goods entice more online donations? Perspectives of mental imagery and project appeal. Inf. Manag. 60(2): 103754 (2023)

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