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"Applying customer intelligence in marketing: a holistic approach."

Nguyen Anh Khoa Dam, Thang Le Dinh, William Menvielle (2024)

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DOI: 10.1504/IJADS.2024.137003

access: closed

type: Journal Article

metadata version: 2024-05-15

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Nguyen Anh Khoa Dam, Thang Le Dinh, William Menvielle:
Applying customer intelligence in marketing: a holistic approach. Int. J. Appl. Decis. Sci. 17(2): 206-229 (2024)

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