"Investigating the impact of brand value on the financial performance of ..."

Arti Khatnani et al. (2025)

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DOI: 10.1504/IJBPIM.2025.146537

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type: Journal Article

metadata version: 2025-06-30

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Arti Khatnani, Jyoti Bery, Krishna Pal Singh, Raj Kumar Mishra, Shruti Srivastava:
Investigating the impact of brand value on the financial performance of the banking sector: empirical evidence. Int. J. Bus. Process. Integr. Manag. 12(2): 164-178 (2025)

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